Automotive · Customer intelligence
Stealth
Connecting customer signals to sales opportunities.
Illustrative presentation based on project imagery. Some interface details have been reconstructed.
My contribution
- Built customer insights and ghost-shopper tracking modules.
- Contributed appointment scheduling and reporting dashboards.
- Developed full-stack workflows for dealership sales and customer management.
The business challenge
Dealerships need a clearer picture of customer behavior and sales activity across their physical and digital channels.
The approach
Centralize customer insights, ghost-shopper activity, appointments, and reporting around dealership sales workflows.
Product workflows and scope
- Customer data platform and CRM workflows
- Ghost Shopper management and appointment tracking
- Reporting, customer engagement, and conversational AI
What the work enabled
Centralized visibility into leads, appointments, and customer activity to support daily sales operations.
View supplied case-study material
This supporting material describes the wider team’s work. My individual contribution is outlined above.